What is gross margin?

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The gross margin on a product during a set time period and is always expressed as a percentage.

 

Gross margin is calculated by net sales - cost ÷ Net sales x 100

For example, if your net sales is £50 and your cost is £30, then:

net sales (£50) - Cost (£30) ÷ net sales (£50) x 100 = 40% gross margin

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